Direct response marketing is a marketing tactic that triggers a response from your potential customers. This type of marketing is used to answer questions, present your branding and products, and show potential customers why you’re their best option. Customers love this, as they are offered the opportunity to respond, such as signing up for email […]
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What’s an effective way to market to an entirely new bunch of potential customers so you aren’t wasting precious resources on blitz marketing? The two questions you may want to ask yourself are: Once you figure this out you will know who is more predisposed to purchase your products/services. Then, you find other businesses with […]
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Educate them about what, you may be thinking? Well, consider this. Many businesses focus solely on attracting new customers, but you NEED to spend a good chunk of your time retaining current and former customers. These are people you already know to be a good sales potential…they’ve already bought from you! Take the time to […]
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Today we’ll talk about shameless self-promotion. That’s right, I said it! Shameless! After all, we are learning from rock stars here. It’s all about self-promotion! Self-promotion comes in many forms and you can use different tactics to get your name out there. Look at politicians! Talk about self-promotion and in some not so discreet ways, […]
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